Golf Market Entry Strategy Development

TS Creative Consulting, together with three other established brands, is working on the introduction of an innovative concept in the golf industry and seeks support to successfully bring this concept/product offering to market. The project involves conducting a competitive analysis to understand the current landscape and identify potential competitors. Additionally, the team will identify and analyze the target market, focusing on demographics, preferences, and purchasing behaviors (note: we have existing data to enrich this). The goal is to develop a go-to-market (GTM) strategy that aligns with our vision and objectives. This strategy will directly influence our investment and funding approach, ensuring a well-supported market entry.

Business plan and pitch deck for a new type of golf experience

My main objective is to work with a talented group of young, entrepreneurial minds in helping me formulate a business plan and pitch deck that I can use to progress this project. Myself, and two others, have a passion for making golf more accessible, especially for young people. Our intention is to build a destination centered around golf that allows individuals and families to have a singular location in the Charleston, SC area where they can have a centralized location for their golf lifestyle. Charleston is 2 hours from Myrtle Beach and 2.5 hours from Hilton Head - both are known for their wide offering of courses and training facilities. We intend to build a 9 hole course, create a homebase for our Academy, and surround these two cornerstones with additional offerings - fitness, food, and wellbeing (along with coworking space). We are three working professionals with busy family lives and we need support in bringing our vision to life with data, pricing and investment models, etc that we can use to go out and fundraise.