Quantum Footwear is looking to launch an accessory line with airpod cases and handbags. The intern will need to help with acquiring the first 30 customers and conduct interviews. This hands-on experience will provide valuable insights into real-world brand development and marketing strategy execution.

Research Report & Interviews

• Conduct market research and competitor analysis.
• Interview potential customers for insights.
• Summarize findings into a strategy report.

Content & Strategy Development

• Define and refine Quantum Footwear’s brand voice and messaging.
• Develop a content plan for social media, website, and marketing materials.
• Identify target audience segments and key messaging for each.

Website Copywriting

• Write compelling, SEO-optimized copy for the website.
• Ensure consistency in tone, positioning, and storytelling.

Brand Guidelines

• Define brand voice, tone, and messaging framework.
• Establish typography, color palette, and imagery guidelines.
• Provide templates for marketing assets.

Content Guidelines

• Define the structure and style of all marketing content.
• Provide templates for social media

Weekly Check-in Meetings

• Provide progress updates.