Strategic Marketing Blueprint for Learning Mode Ai

Open
Software Engineer
(9)
5
Project
Academic experience
100 hours of work total
Learner
Canada
Beginner level

Project scope

Categories
Market research Competitive analysis Marketing strategy
Skills
marketing strategies target audience strategic marketing research methodologies competitive analysis strategic planning positioning strategy marketing user research branding
Details

Learning Mode Ai seeks to enhance its market presence by developing a comprehensive marketing strategy. The project aims to identify and understand customer needs, preferences, and pain points through user surveys and interviews. Additionally, a thorough competitor analysis will be conducted to pinpoint market gaps and opportunities. The insights gathered will inform the creation of targeted outreach initiatives, focusing on effective messaging, branding, and positioning strategies. The ultimate goal is to maximize user engagement and expand market reach, ensuring Learning Mode Ai's product resonates with its target audience. This project provides an opportunity for learners to apply their knowledge of marketing principles, research methodologies, and strategic planning in a real-world context.

Deliverables

The project will culminate in a detailed marketing strategy report, including findings from user research and competitor analysis. Key deliverables include a comprehensive user insights summary, a competitor analysis report, and a strategic marketing plan/participation in outlining messaging, branding, and outreach initiatives. These deliverables will serve as a blueprint for Learning Mode Ai to enhance its market engagement and reach.

Mentorship
Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Quality education

About the company

Company
Canada
2 - 10 employees
Education, It & computing, Technology
Representation
Minority-Owned Youth-Owned

Learning Mode AI is an innovative startup dedicated to transforming online video platforms into immersive, AI-driven learning experiences. Our mission is to bridge asynchronous and synchronous learning through technology, creating tools that foster deeper engagement and understanding for learners worldwide.