Prenatal Class Creation Part A

Closed
Main contact
Ancestral Hands Midwives
Markham, Ontario, Canada
Althea Jones
CEO
(52)
3
Project
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Creative writing Digital marketing Product or service launch
Skills
communication marketing podcasting social media
Details

Main goal:

Develop an on-line prenatal education course for the Black community.

This project includes:

  • Orientation with the organization’s brand, culture, assets and communication style
  • Building upon the previous group's work on this course
  • Assisting in designing the course material
  • Researching and creating modules on specific topics
  • Assisting in developing a marketing campaign

Students are expected to:

  • Write or edit the text based content for 3 modules
  • Draft social media posts to promote the course
Deliverables
  • Familiarize yourself with the organization and the provided documents
  • Brainstorm and choose topics
  • Research content and edit 3 agreed upon modules
  • Create modules for each topic. Each module should include:

- Learning objectives

- Topic summary

- Relevance to Black community

- Additional resources: (Can include websites, books, podcasts, movies, organizations etc)

- Definitions (if needed)

- References

  • Draft promotional social media posts
Mentorship

Students will be provided with:

  • Resource documents and proposals detailing the project
  • Regular meetings and ongoing feedback
  • Peer support

About the company

Company
Markham, Ontario, Canada
2 - 10 employees
Non-profit, philanthropic & civil society, Hospital, health, wellness & medical

Ancestral Hands Midwives is non profit organization focused on improving Black maternal health. We're a midwife-led organization working to address systemic racism in maternity care.